Leave it to Method to yet again innovate and draw attention to a serious problem plaguing our oceans – plastic waste.
Method has figured out a process to reclaim ocean plastic and reuse it as plastic for their packaging. In a program designed to raise awareness to a serious problem Method employees actually particiapting it picking up the plastic waste which was then ground into a gray resin used along with other post-consumer recyled plastic to produce soap bottles.
Over the past year and a half method employees as well as concerned citzen groups picked up plastic that has wasted ashore in Hawaii. Method then worked with Envision Plastics to develop a plastic blend that could incorporate the ocean plastic back into retail packaging.
I applaud Method for using one of their products to raise awareness to this critically important issue that most people outside the scientific community and activist groups don’t want to deal with.