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December 13, 2007


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Wonderful article! Many certification processes are indeed complex and painfully detailed in scope. However, any company advertising a product as 'eco-friendly' (in whatever capacity) bears the burden of proof and must be held accountable to all claims and offer maximum transparency in spite of 'proprietary information'. Of course, and unfortunately, this is not always the case. At YGR we hope to facilitate a shift towards greater transparency in the Green industry and believe this shift is not only inevitable but absolutely crucial if impactful and long-term change is to be made.

Thank you again for the illuminating article.

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