Home Depot Eco Options
Home Depot Introduces Eco Options Label in US Stores Today
Home Depot is formally introducing the Eco Options label today in its US stores. The new label is for products like fluorescent light bulbs that conserve electricity and natural insect killers, that promote energy conservation, sustainable forestry and clean water. The new label will identify products at Home Depot as environmentally friendly.
The company has identified more than 2500 Eco Option products (many of which are already on store shelves) such as all-natural insect repellents, cellulose insulation, front-load washing machines, organic plant food and vegetables in biodegradable pots, compact fluorescent light bulbs.
The label will make it easier for consumers to make eco-friendly choices related to their home improvement products. The Eco Options label in the US is an expansion of the program which the company rolled out in Canada.

Stumble It!
Good!
Sad to say, can't help but think "greenwash" every time i see something like this from a huge corp. which benefits from building over/overdeveloping the natural environment. Home Depot, Lowes, WalMart, and Target after all are the same bunch of moneybags (corporations) which benefitted greatly from suburbanization. But it was going to happen anyway, right?
Again, good stuff, better late than never. Though it's a consumption-based model, we're still at stage one of sustainability consciousness -- education/outreach. /rant
Posted by: Keno | April 17, 2007 at 12:05 PM