Interesting article in today's Chicago Tribune about the rise of pouch packaging in food products. I think we've all noticed more and more products being sold in the pouch style packaging in recent years.
The Tribune cites a study done by the Mintel Group which says in 2011 there were 1,248 consumer products sold in pouch packaging compared to 909 in 2007.
I remember several years ago at Expo East when GoGo Squeez applesauce made a splash in their green resealable pouches. Now everything from pet food to ketchup is being offered in the pouch packaging.
Pouch packaging has a cost saving component to it for companies who make products in that it requires less resources to make the packaging.
In the non-food sector pouch packaging has been very popular among companies like Method who've touted it as the more ecologically friendly form of packaging.