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September 21, 2009


Dennis Salazar

Nice looking packaging but there is no real indication of what makes this packaging "minimal or green.

The samples shown are nothing more than die cut mailers with die cut inserts and that is nice but most packaging people will confirm die cut corrugated typically results in more waste than other designs.

Also, what is the recycled content of the board being used? If you create packaging waste you have an obligation and responsibility to use and re-use packaging waste as well. Saying your packaging is made from "recyclable cardboard" is no longer nearly enough.

Sorry but this reeks of more Amazon green smoke.

Dennis Salazar

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