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Apple has introduced a new prepaid gift card for its popular iTunes music service made from plant-based plastic. A reader spotted the new card at a Best Buy store and sent us a scan.
The new Apple iTunes card is made from Ingeo plant-based plastic made by NatureWorks LLC.
Posted at 05:00 AM in biodegradable, Gift Cards | Permalink
Awesome! I love how apple is so innovative when it comes to recycled materials and being sustainable. I work for a company that manages and tracks gift cards, and I've been blogging about gift card topics on savvywallet.com. I'm a firm believer in maximizing the lifetime of the card, perhaps have them be biodegradable. Gift cards have such a short life, it be awesome to find some other use for them. If gift card sales are going to up, we might as well find a way to be sustainable about it.
Austin Chu |
May 23, 2008 at 04:58 PM
Your cards suck not only is it nearly impossible to scratch off the silver coating but you cannot reach a real person by phone and everything is done by email at your discretion not mine. I have wasted more of my time then this card is worth. It seems to me this is how American business' are bring run, You get your money and the hell with the consumer.
Jordan Sparks |
April 12, 2009 at 10:37 PM
i JUST used my Itunes gift card and it scratched off quite easily...
(I didn't even need a coin, I used my fingernail..)
I have no idea what your talking about jordan...
December 25, 2009 at 05:29 PM
I can't see why they aren't made of cardboard like any other scratch card. I think it's been very remiss of Apple to keep selling plastic cards - considering the success of iTunes there must be millions of the throw-away things in the environment.
Jordan, you're scratching the wrong part of the card.
December 26, 2009 at 04:39 AM
I seem to like the way electronic gift cards and pre-paid systems work in Australia, when you go in store you can do your shopping and buy pre-paid items like iTunes or a mobile pre-paid recharge and it's printed on the receipt for you to tear off,
everyone knows how bio-degradable paper is and it's ability to be recycled even by kids today, all they need to do is use that more often and it would be a simpler solution, the new "laser ink" is annoying when it's left out in the sun too long but when you buy something you're going to use in 24 hours, it's kinda worth the downside to know the upsides.
Chris Hedley |
February 13, 2011 at 11:18 AM
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