HimalaSalt is a product line of primordial Himalayan sea salt produced and distributed by Massachusetts-based Sustainable Sourcing LLC. The line features the "purest salt on earth," pink Himalayan sea salt with no additives. The company focuses on what it calls "ethical sourcing" and prides itself on its sustainable packaging.
Sustainable Sourcing's founder Melissa Kushi has focused a great deal of attention on the packaging for the line that includes coarse salt, two different filled salt grinders and pre-ground finer table salt among others. "All packaging is either 100% recycled, recyclable, refillable or reusable," said Kushi.
The company's operations run off 100% Green-e certified wind power and all the product's packaging carry the Green-e certified logo.
The products are of high quality there is no question. Kushi has gone to great lengths to source free trade ethically sourced products like the Himalayan salt.
The company sells two sizes of grinders with its coarse salt, both are refillable and will remain in the buyer's kitchen for years of use.
The larger salt grinder uses ceramic blades and according to the company is, "100% climate-neutral made by wind power and Green-e certified through the Bonneville Environmental Foundation." It is this focus on reuseability and responsible production that makes the product and packaging appealing to a wide segment of the market.
Kushi has just released a Sustainable Sourcing Organics Gift Kit, containing an assortment of salt and Fair Trade Green peppercorns from the tropical hill forests of India.
The packaging for the new kits is different from her line of salts. The kits come in an open wooden box with wood certified by the Sustainable Forestry Initiative (SFI) and are wrapped in a shrink wrap made from EarthFirst PLA.
SFI is one of the most recognized wood/paper certifications along with the Forestry Stewardship Council (FSC). Despite its recognition, SFI has faced criticism from groups who feel it is too closely aligned with the logging industry. Nevertheless, the organization certifies wood and paper producers following its own set criteria. Certified producers then can use its name and logo with their products.
The shrink wrap film used to seal the gift packs is made from EarthFirst PLA film which is made with NatureWorks Polymer. The biodegradable film is made from corn and has properties similar to the traditional petroleum-based plastic films it replaces. Because of this fact it is beginning to see increased use in both the retail and food service sectors.
EarthFirst PLA is compostable and has been used for a variety of packaging solutions including the film over wrap of Al Gore's Inconvenient Truth DVD.
Himalasalt is available at Whole Foods and other retailers.
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