UK grocer Sainsbury’s and its potato packer Greenvale are the first to commercially launch Amcor NaturePlus’ heat-seal Materbi VFFS film within the fresh produce sector on their SO Organic Baby Salad Potatoes, 750g.
This launch is part of the environmental plan set out by Sainsbury’s in September 2006, where it vowed to change traditional packaging across its SO organic food lines to use more environmentally friendly compostable packaging.
The Amcor NaturePlus heat-seal Materbi film is manufactured from renewable materials and is fully compostable. The 40 micron co-extruded material is produced at Amcor’s extrusion site in Ilkeston in the UK and is then printed and converted at AF Ledbury.
The packaging film could have major implications for fresh produce and other grocery items currently packed in plastic packaging.