Here is an interesting green PR story from an unexpected source. Last week, Motel 6, the largest corporately owned and operated hotel chain in North America announced what it calls the first national fluorescent light bulb and battery recycling program within the hospitality industry.
The plan is a continuation of Motel 6's parent company Accor Hotel's Earth Guest initiatives and will be rolled out regionally over the next six months. The chain expects to complete implementation by the end of 2007.
“We are setting an industry precedent by launching this nationwide recycling program,” said Jim Amorosia, chief operating officer for Motel 6. “Recycling is a highly effective action we can take year-round, and even with the fluorescent light bulbs’ average service life of five years we will still recycle approximately 60,000 fluorescent light bulbs per year.”
This plan is the latest in a series of steps Motel 6 has taken in improving its environmental image. In January of 2006, the chain began its extensive retrofitting of fluorescent lighting, which consumes 75% less energy than conventional bulbs.
The brand’s retrofitting of fluorescent light bulbs and the Motel 6 Battery and Fluorescent Light Bulb Recycling Program complement the efforts of Motel 6’s parent company, Accor North America, to reduce energy consumption in all its properties. In late 2006, the Environmental Protection Agency honored Accor North America as an Energy Star Leader for significantly increasing energy efficiency in its economy hotel properties.
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It is Great That Motel 6 Has Fluorescent Light Bulb Recycling Program More Companies Need To Be Earth Friendly
Posted by: Dave Bulbs | April 25, 2008 at 03:58 PM
Smart of them to go green.
Posted by: Bulb | May 28, 2009 at 09:48 AM
Nice of them to come up with that idea. It really helps in boosting their reputation.
Posted by: outdoor fabrics | December 28, 2009 at 04:03 AM